Suresh Sathyamurthy is the Chief Marketing Officer at SingleStore, the cloud database for data-intensive apps. Suresh is responsible for driving all marketing functions and SaaS Product-Led Growth (PLG) initiatives at SingleStore. Suresh also serves as a board advisor for Factors.AI, a next-generation marketing intelligence platform company and is in the Employer Advisory Board (EAB) of Foster School of Business at the University of Washington.Prior to SingleStore Suresh held various product and marketing leadership roles with industry leaders like Microsoft, Palo Alto Networks, and Dell EMC helping build and grow emerging businesses in areas of Security, Data Platforms, and Cloud Services.Suresh is an alumnus of University of Washington (MBA), Bharathiar University (Engineering), and Harvard Business School (General Management).
This episode features an interview with Suresh Sathyamurthy, CMO of SingleStore. SingleStore helps businesses adapt more quickly, embrace diverse data and accelerate digital innovation by operationalizing all data through one platform. Prior to SingleStore Suresh held various product and marketing leadership roles with industry leaders like Microsoft, Palo Alto Networks, and Dell EMC helping build and grow emerging businesses in areas of Security, Data Platforms, and Cloud Services.
On this episode Suresh shares his insights into building high-impact partner ecosystems, ways to demonstrate value to your customers, and secrets to non-intrusive marketing.
“You have to focus on fewer, bigger partners at scale, so you can dedicate the time and energy with them. And then over time you’re creating proof points and value that other partners are going to look at and say, I want to be a part of that story. Create the energy and evidence that you need for partners to want to be a part of your ecosystem.” - Suresh Sathyamurthy, CMO, SingleStore
*(02:18) - Suresh’s role at SingleStore
*(02:49) - Segment: Trust Tree
*(08:05) - Targeting developers to try your product
*(12:05) - Segment: The Playbook
*(14:04) - Providing value to users of your product
*(20:22) - The value of non-intrusive marketing
*(17:35) - Building high-impact partner ecosystems
*(37:32) - Segment: Quick Hits
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