Mandy McEwen is the Founder & CEO of Mod Girl Marketing, an award-winning social media consultancy, and Luminetics, a LinkedIn training company. For over a decade, McEwen has been a pivotal figure in the digital marketing sector. She’s been recognized as a Top 24 Business-to-Business Marketer by LinkedIn, and also as a Top 10 Marketer by DigitalMarketer. In addition to these distinctions, she has been featured in dozens of industry outlets including Inc. and the Huffington Post.
Mandy McEwen, CEO and Founder of Mod Girl Marketing and Luminetics, shares valuable insights on how to optimize your LinkedIn profile and leverage the platform for generating new business leads. Her tips and strategies focus on creating a polished and professional profile, regularly engaging with your network, showcasing your expertise through content creation, and much more.
“The number one mistake that 99% of of LinkedIn users are making is their profile. Your profile needs to be optimized and amazing–it shouldn't be a glorified resume.”
* (01:43) - Meet Mandy McEwen
* (04:26) - The Trust Tree
* (08:07) - The Playbook: LinkedIn strategies for companies and individuals
* (37:48) - The Dust Up: Healthy tension and how Mandy overcomes it
* (38:50) - Quick Hits
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